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Move Past the Geo-Fence with Placed Targeting

People generate thousands of locations a day with their smartphones, so why only target a mobile ad against a single place?

Audience

Placed Audiences

Placed Audiences uses location / visitation patterns as the core understanding of consumers. Combining location with consumer demographics, mobile devices, and apps usage makes for the most accurate and scaled audience targeting capability available.

Pins

Placed Locations

Choose from over 90MM validated business locations to generate geo-targeting campaigns. Geo-fence, Geo-conquest or find locations where high-value consumers tend to congregate.

Placed Targeting Segments

Placed uses the following elements to construct segments that can be used for targeting.

Targeting Attributes

Business

Business Visitation

Top 200 Businesses

Gender

Gender

Os

Operating System

Age

Age Range

(18-24, 24-34, 35-44)

Marital

Marital Status

Income

Income

Geo

Geography

Apps

Apps

Education

Education

Children

Children

Rectangle

Targeting Segments (Examples)

Electronics
Shoppers

Moviegoers

Fashion Shoppers

Frequent Travelers

Wireless Phone
Shoppers


Get Started

Advertisers

Simply request Placed Targeting on your next campaign. Placed works with some of the largest mobile networks and publishers, and is continually adding to our list of partners.

Find out if your provider is a Placed partner or contact us if you’d like us to work with them.

Mobile Networks | Publishers

Placed Targeting expands your targetable inventory without sacrificing performance. Be confident that the ads served are reaching the right audience in the right place.

Contact us to enable Placed Targeting on your mobile network or site, and join our growing list of partners.


What People are Saying about Placed Targeting

"... targeting the right consumer; driving foot traffic, and then proving what worked. Placed Targeting and Attribution are now an important part of that formula at Verve..."

- James Smith, CRO at Verve

"... crunching billions of location data points to tell advertisers exactly which places their audiences frequent the most in the real world..."

- Taylor Soper, Geekwire


Placed also offers Attribution, enabling Advertisers, Agencies, Publishers and Ad Networks to connect ad exposure with in-store visits. Learn more about Placed Attribution.