Placed Insights

Gain actionable intelligence into offline consumer behavior and competitive trends with the first ratings service for the physical world.

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Grow key customer segments, benchmark your business against the competition, and measure the impact of advertising campaigns in driving traffic to your stores.

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Placed Targeting

Expand your digital and OOH ad campaign beyond the geo-fence with the industry’s first lookalike model for location-based advertising.

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Improve campaign performance by reaching the right audience, at the right time, wherever they might be in the physical world.

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Placed Attribution

Quantify the impact of digital and OOH ads on in-store visits. Expand measurement beyond the screen to know the true value of your advertising.

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Get the metrics you need to evaluate the offline impact of your digital and OOH ad dollars, including Store Visits, Lift and Audience Features.

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Latest Reports

White Papers and Case Studies

The State of Coupons and the Role of Mobile

Read our latest study in partnership with RetailMeNot to better understand mobile's impact on the way offers are consumed and redeemed among US consumers.

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Black Friday Store Visit Scorecard

Uncover the real-time macroeconomic analytics on the start of the holiday shopping season from Placed, who directly measured 1 in 300 US adults on Black Friday 2015.

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