ALWAYS ASK FOR PERMISSION
SIMPLE OPT OUT - Opting out is as simple as uninstalling the app, or revoking location permissions.
PLACED APPS - Panelists are offered incentives such as gift cards, sweepstakes entries and charitable donations in exchange for sharing location and device data.
AFFILIATE APPS - Affiliates are provided with an alternative monetization strategy to advertising in their apps, so they can offer users free apps without impacting user experience.
NOT INDIVIDUALLY IDENTIFIABLE
AGGREGATE REPORTING - Location Analytics are most valuable when aggregated across thousands of devices versus just one. Placed’s products are designed to report on an aggregate basis to third parties.
PREVENTION - Placed’s Location Analytics are designed with safeguards to mask individually identifiable data from third parties.